The work
Real businesses. Practical changes.
I help owner-run businesses organize their systems, keep up with customers, and improve how they're found online. Here are a few examples of that work.
Example projects
Connected customer records
Customer information that moves with the work.
Business: Career coaching business
Problem: Client details were spread across spreadsheets, email, and a separate course platform.
What I did: I organized the records in Monday.com, migrated the customer information, and connected course purchases through Zapier. Training helped the business use the new setup.
E-commerce & Shopify
From local sales to an online storefront.
Business: Premier Post Accents · Custom home accessories
Problem: The business needed a way for customers beyond Rhode Island to browse and order.
What I did: I built a Shopify store with product and color choices, custom ordering, and handoff documentation.
Search & visibility
A stronger foundation for getting found.
Business: Specialty decal manufacturer
Problem: A reflective-decals business needed clearer online information and a search foundation.
What I did: I coordinated work with an SEO specialist on its positioning, listings, and Google Business Profile.
Customer follow-up
Consistent follow-up without every message being manual.
Business: Career services company
Problem: Client communication depended on manually sending follow-up messages and remembering the next step.
What I did: I connected the CRM with ActiveCampaign and configured email sequences for onboarding, follow-up, and ongoing communication.
What would make your business easier to run?
Tell me what’s getting in the way. We’ll use a free 30-minute call to understand the situation and discuss a useful next step.